Newspapers and online job boards are full of the typical “Help Wanted” ads that thousands of people view each day. Many companies still rely on the traditional employee recruitment methods of finding potential employees. However, when looking for those unique individuals to move the business forward, companies need to think more non-traditionally and have a creative employee recruitment strategy.
Use these innovative employee recruitment methods for finding quality candidates and top talent:
Make Use of Social Media
The company’s future work force is likely to come from people who use their mobile devices to look for new opportunities. Posting job listings on social media sites is the minimum that should be done. Increase the use of social media with these creative employee recruitment ideas:
- Have the existing staff make short (15-30 second) videos about why they love working for the company and post them on the company’s YouTube channel.
- Create podcasts that talk about the openings currently available and why they are critical to the company’s success.
- Use a Pinterest site to showcase the company’s innovative products and services along with the people that the new employees will be working with.
Host a Group Function
Book a local venue or host a Google Hangout for groups of potential candidates to discuss their future with the company. Invite current staff to talk about work environments and what’s expected of them in their roles. The recruiter will gain insight into the candidates from the types of questions they ask during these group functions.
Create Eye-Catching Billboards
A new take on traditional signs can be effective in capturing the attention of potential candidates. Rent a billboard along a busy highway of business commuters with the message “You Could Be At Your Dream Job Right Now.” Make the billboard fun and creative so it has a lasting impact. Make sure to include an easy-to-remember contact number (800-WOWJOBS) or website (www.HIREMENOW.com) for people to use when they get to their desk or back home.
Make the Hiring Event a Contest
Schedule a hiring event with prizes offered for such contest items as the best slogan for a new service or the most innovative way to use one of the company’s products. Put potential candidates in competition with one another by sponsoring a 30-minute design-a-dress contest, or a competition for the most unique taco recipe. Make the employee recruitment contests fun, interactive and relevant so that more can be learned about potential job candidates.
Lastly, the company’s current employees can be an excellent resource for employee recruitment and getting the word out about open positions. Make it easy for them to speak well of their employer by using a professional screening service that makes the process efficient and painless. Workers will then communicate to future candidates how easy it was to apply and become a part of a growing, successful company.
Disclaimer Statement: All information presented is for information purposes only and is not intended to provide professional or legal advice regarding actions to take in any situation.